Rotterdam School of Management (RSM) - Erasmus University Rotterdam.
In collaboration with Faculty of Industrial Design Engineering Delft University of Technology (TUD).
Emphasizing design, and including designers in new product development teams, contributes to new product success. Likewise, involving designers in developing web sites and corporate visual identity helps to improve firm image. Together, this translates to better firm performance. These are the main findings of research conducted in a large sample of Dutch firms from both manufacturing and service sectors.
Two main design foci are identified in the study: experiential design, which is about appealing to the senses, supporting self-expression and evoking emotions, and functional design, which is concerned with technology, functionality and ergonomics.
Craft in an Age of Change - February 2012
Craft in an Age of Change is a major survey of contemporary craft at the beginning of the second decade of the 21st century. It examines the place of craft in the creative economy and the working patterns of makers and other craft professionals.
For more details, see attached link below.