Rotterdam School of Management (RSM) - Erasmus University Rotterdam.
In collaboration with Faculty of Industrial Design Engineering Delft University of Technology (TUD).
Emphasizing design, and including designers in new product development teams, contributes to new product success. Likewise, involving designers in developing web sites and corporate visual identity helps to improve firm image. Together, this translates to better firm performance. These are the main findings of research conducted in a large sample of Dutch firms from both manufacturing and service sectors.
Two main design foci are identified in the study: experiential design, which is about appealing to the senses, supporting self-expression and evoking emotions, and functional design, which is concerned with technology, functionality and ergonomics.
In recent years, developments in the use of design have blurred the boundaries between design and a range of related activities. Design has come to mean more than giving form; it has increasingly become a strategic element in innovation processes in private enterprises and public organisations.
The Danish government expects design to become an even more powerful driver of innovation in the future. In the autumn of 2010, therefore, the government asked a group of six people to articulate a vision for the future – “Design 2020”. The purpose was to suggest how design can be strengthened and used in order to contribute to growth, productivity, and innovation – areas in which Denmark faces substantial challenges.
The UK has a global reputation for Innovation and Research. Our knowledge base, whichincludes renowned universities and research institutes, is the most productive among the G8. We have a proud record of invention – from the creation of life-saving medicines to the development of the internet.
This Strategy builds on the UK’s recognised strengths, and sets out how we will work with business and the knowledge base to underpin private sector led growth.
The Incorporation Of Design Management In Today’s Business Practices
An Analysis of Design Management Practices in Europe 2009
Gert L. Kootstra MBM
Centre for Brand, Reputation and Design Management (CBRD), INHOLLAND University of Applied Sciences, Rotterdam, The Netherlands
With this publication, “DesignDenmark,” the Government presents a white paper on the direction for design policy in Denmark. The publication sets out the Government’s vision for this policy and for the initiatives that will be implemented in the time ahead.
The objectives of the Government’s design policy are expressly: to generate growth in the design industry, and for design to boost growth in the rest of the corporate sector. With this white paper, the Government wishes to elicit a dialogue with the Danish design world and the rest of the Danish corporate sector concerning the lines of sight in the present white paper and what it will require from all the players involved to succeed.
Initial indicators of international design capabilities.
This report presents findings from a study to develop an international design scoreboard. A framework for ranking nations has been created that considers design at a national level as a system comprising enabling conditions, inputs, outputs and outcomes. A series of indicators has been identified that collectively enable a picture of national design capability to be considered, in both absolute and relative terms. The ‘relative’ indicators (e.g. number of design graduates per million population) help to show the relative intensity of design capabilities within a nation. The ‘absolute’ indicators (e.g. total number of design graduates) show the overall scale of the design capability in each country.
It is with pleasure that we present this first European Design Report of national facts and figures from 27 European countries. A total of 410,000 designers in Europe today generate an annual turnover of 35 billion euros. This represents 5.4 % of the added value of the EU Business Service Sector in 2002. The Netherlands has a highly-developed service sector where 46,000 designers generate an added value of 2.6 billion euros, on a par with the petroleum industry and the air transport industry (0.7 % of the Dutch GDP).
Facts & Figures have been compiled from national studies, surveys and polls conducted by offical institutions and private interest organisations. Measuring design as an industry and identifying design in official statistics is problematic.
The data in The Business of Design is drawn from the Design Council’s 2005 Design Industry Research, commissioned with the DBA.
All worthwhile plans and projects need to be based on sound evidence. So, to underpin our future initiatives to strengthen the UK’s design industry we’ve undertaken this first comprehensive survey of the sector.
What’s emerged is the clearest picture yet of its strengths, its potential and its key challenges.
It is the combination of artistry and usefulness that makes design the creative industry par excellence. As the future growth of the European economy depends increasingly on our strengths in creativity, innovation and ideas, areas in which Europe has a pre-eminent record of achievement, we have to find ways to maximise the potential of these skills in order to maintain international competitiveness and expand its position as a world leader.
The fifth event in BEDA’s communication series took place in Brussels on 12 June 2003.
These presentations and discussions began in November 2000 and since then, have taken place approximately every six months. Once again we are indebted to Forum Europe for allowing us to use its wonderful building in the Parc Léopold for the meeting to discuss the value of using design in support of regional growth and development across Europe.
Building on the success of our previous events in Brussels, the fourth meeting in the BEDA Communication Series examined the role of the creative industries in Europe.
The meeting sought to clarify their relevance to the European economies and highlight the leading role which design plays in shaping their development. This need to communicate the significance and breadth of design to the institutions of the EU has been the driving force behind all of the meetings in the BEDA Communication Series.
This report sets out a record of the proceedings of the second meeting of BEDA's Communication Series held in Brussels at La Bibliothèque Solvay on Friday 8 June 2001.
The meeting brought together high-level representatives from across a number of key Directorates General to listen to three key-note presentations and to take part in a discussion about the role of design as an often underestimated key intangible which brings considerable value to today's competitive economies.